KFRC "Farewell Show"? Not...

The Classic Hits KFRC "Farewell Show" that was hinted at in the SFPPC blog the other day ain't going to happen.

I just heard from the lovely and talented Celeste Perry, who said (among other things):

Just read a post on the blog about Dave, Sue and I doing a farewell show at KFRC. Not true. We recorded little goodbye promos after we were unceremoniously laid off on Monday morning.

"Farewell Show" For KFRC's Sholin, Perry?

The terrific S.F. Peninsula Press Club blog reports that the Classic Hits KFRC crew will return to wrap things up this week:

KFRC's Dave Sholin, Celeste Perry and Sue Hall have been let go, but they will return this week (we don't know when) to do a farewell show.

There's also an interesting snippet of conversation from the company meeting that is reprinted in the SFPPC blog.

CBS is also in the process of putting in a booster in Pleasanton to increase 106.9's coverage in the Tri-Valley area. Right now, when driving, the station's signal begins to decay as you head east on 580 past Hopyard and Hacienda.

Of course, KCBS' signal is loud, strong and clear all the way out into the Valley on 740 AM, so I'm not certain why this is an issue now.

Hello, Goodbye: KFRC Dies Again

Not much more to say beyond what Ben Fong-Torres broke in this email blast to a few friends this afternoon:

"We expect this music to live forever..."

Just heard that liner on KFRC ... it's 1:47, and -- I'm sure you've heard -- KFRC is just about gone.

If you haven't heard: CBS Radio just announced that KFRC is being replaced with the programming on KCBS; at a meeting this morning, KFRC staffers were told the station is over as of today. Since then, it's been just music, liners & commercials. Dave Sholin, Celeste Perry, Sue Hall, Jay Coffey, Dean Goss (fill-in/weekender)-- all gone.

CBS is saying they'll keep the KFRC call letters on FM and run KFRC music online and on the HD-2 channel linked to 106.9. Up to now, it'd been the opposite. KFRC was on HD-1, KCBS on HD-2.

I'm sure you both know who to call for details. I'm running just a tiny item in my next col. (still nearly 2 weeks away), bec. of coverage of the radio hall of fame inductions...

Oh -- needless to say, my show, Backstage, is out the rear door. 52 shows, 100 or so hours (there were some repeats); absolute fun.

That's what radio is: fun and heartaches.

cheers,
ben

Damn. I had just commented to Ben about what a great show "Backstage" is (was). This past weekend's program was phenomenal. How can you beat Leo Sayer doing karaoke to his own "When I Need You" in your living room?

It's funny how much I listened to KFRC this past weekend, digging my old buddy John Mack Flanagan doing the Beatles shows, and Big Tom Parker playing back-to-back hits.

Oh, well. If you need a good 1960s Oldies fix, give a listen to the radio museum's Classic KYA. Since old-fashioned radio is being killed off by its caretakers, you might as well invest in a WiFi set and join the future.

Radio is dead. Long live radio.

Comments? Get on board at Radio-Info.com.

Sholin's KFRC Debut Moved Back

Contrary to previous reports, the debut date for Dave Sholin and the rest of the new KFRC-FM (106.9) air team has been moved to Monday, July 9.

The original press release from KFRC, excerpted elsewhere here in ye Digest, announced the start date for Sholin as this coming Monday, July 2.

The new midday personality at KFRC will be scintillating Celeste Perry (ex-KSFO/KYA, KYCY), who won't join in the fun until later in the week of July 9; she's reportedly vacationing in Hawaii.

No confirmation from KFRC World Headquarters, but I'm supposing that having the Fourth of July holiday falling in the middle of Sholin's original debut week made moving the start date back a smart move.